Curso SEO 2017 Grátis | Como configurar Plugin Yoast SEO no WordPress – Parte 1

Curso SEO 2017 Grátis SUPER Tutorial do Plugin Yoast SEO no WordPress é a segunda parte do curso de otimização de sites para o Google e demais …

SSL Certificate Management and Automation

Application-centric certificate lifecycle automation solution providing automated discovery, expiry alerting, renewal and revoking of SSL certificates across networks including app servers, web servers, ADCs, proxies and Firewalls. Automatically discover certificates installed in applications, servers and non-server assets across enterprise associated with the devices. Provides insights about the certificates deployed and available keys in the network. Offers end-to-end certificate lifecycle automation and reduces the cost and complexity of managing digital certificates with AppviewX Managed PKI for SSL certificates and manages them in a single platform. Compliant with FIPS. CERT+ encryption complies with Federal Information Processing Standards and stores the private keys discovered in a secure part of database which is encrypted using AES-256 algorithm. Monitors the expiry status of certificates across network and sends alerts to the user at configurable intervals through emails/SNMP traps. Advanced reporting capabilities to check and diagnose problems with SSL certificate installation without errors. Holistic Certificate View features all the intermediary certificates, Cert Authorities that belong to the hosted device and gives the complete information about the certificate and allows to perform actions like issue, renew and revoke certificates. End to end certificate automation supporting major vendors and devices across network. CERT+ integrates with external commercial Certificate Authorities such as GeoTrust, etc.
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What Is a SSL Certificate, and Why You Need One

If you plan on having your customers input their private information online, then you need to utilize the additional security measures provided by an SSL certificate. Below we highlight what an SSL certificate is, how they work, and what situations it would be smart to encrypt your website with SSL. What is an SSL Certificate? With an SSL certificate, your customers can do business with you knowing that their information is going to be safe from identity thieves and potential hackers. How Does an SSL Certificate Work? SSL operates between a visitor’s browser and your site or application. SSL certificates add an additional level of security between your website and the information visitors are sharing. With an SSL certificate sensitive data will remain encrypted and secure, thus providing your customers with a sense of relief. Do I Need an SSL Certificate for My Site? An SSL certificate can help to build trust between your visitor and your website. If your website requires the exchange of any personal information, then you might want to consider getting an SSL certificate. If your user is required to enter their credit card information, then an SSL certificate is almost mandatory. You don’t always need a sitewide SSL certificate. If you’re doing business online and are exchanging sensitive information with your visitors, then an SSL certificate will provide an additional layer of security, while increasing your trustworthiness. Any benefits of an SSL certificate we didn’t cover? Please share in the comments below.
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How to Optimize Images for Better Search Engine Rankings

You may not realize this, but images can generate a TON of traffic from image-based search engines. If you want more of this traffic, you must learn how to optimize your images to score some of this traffic. Instead, you must help the spiders understand each of your images with alt text. The short answer is, it’s the text that the search engine uses to understand images. To ensure that your images don’t torpedo your fast load times, make the image file size as small as possible. With free tools like Picnik and Image Optimizer at your disposal, there’s no excuse 🙂. Oh, and one more thing. DO NOT let your browser resize a large image to look smaller. When you have a large image, and input height and width tags on that image to make the image smaller, people load the large image first, and then the browser resizes it. To solve it, always use an image editing program to make your image a desired size, and upload that. If you want to see this in action, just do a sample search and view the images that rank. Or, see the image below here with WordPress SEO. Image Optimization Best-Practice #4: Captions. As of right now, there’s no direct relation between image captions and search engine rankings. If someone searches for a term, clicks on your page, and bounces back to the search page quickly, search engines use that as a factor for rankings. If you spend hours crafting the perfect post, don’t miss out on the chance to optimize your images for maximum search engine benefit.
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SSL Certificates « HostGator.com Support Portal

You can now order and manage SSL certificates directly from your billing portal without going through the trouble of having them installed for you via form. This is the fastest, easiest, and best way to order an SSL and have it installed. Email Verification: Only the primary domain on the account may verify with email verification. Any other domain will require an alternative method. If you are unable to use one of the methods above as outlined in this article, you will need to contact us via phone or Live Chat to purchase a Positive SSL. If you have our Business or Enterprise packages, the Positive SSL is free! This article will cover both how to order the SSL, and expand on how to verify ownership of your domain to complete the installation of the SSL:. How to Purchase an SSL. To purchase an SSL:. Log in to your Billing Portal. You will be redirected to your SSL tool page. From here you can see when the SSL installation completes and easily renew your SSL when it is time for it to expire. If you are using HostGator name servers your domain will successfully verify even if your domain is not pointed to your server yet. After purchasing the SSL, an email will be sent to the address you selected with instructions for how to complete the domain verification process. When selecting HTTP, the process will automatically upload a file to the document root of the domain you selected for the SSL certificate after your invoice is paid. If your domain is pointed to your HostGator cPanel, then it will be verified automatically by this process. Users with domains pointed elsewhere will need to copy this file to the server where your domain is currently hosted. After identifying the correct file, please download it and then upload it to the document root of the server your domain is currently hosted at to complete the verification.
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SSL & Code Signing Certificates

With Thawte as your website’s online trust provider, customers will feel secure doing business with you over the Internet. Expert support, robust authentication practices, and easy online management make Thawte the best value for SSL certificates and code signing certificates. Secure sensitive customer information and verify your identity or domain with help from a trusted certificate authority. Extended Validation The web’s highest standard for information encryption & online authentication Green address bar & Thawte Trusted Site Seal displayed in high-security browsers Full Organization Validation Thawte Trusted Site Seal lets visitors know that your organization’s identity has been verified. Domain Validation Provides up to 256-bit data encryption for sensitive transactions. Thawte Trusted Site Seal reassures customers that your domain has been authenticated. Security for Subdomains Save time & money with one certificate. Reassure customers with full organization validation & Thawte Trusted Site Seal. Sun Java®Designed for desktop and mobile JAVA applications Recognized by JAVA Runtime Environment Mac®Digitally sign Mac OS X desktop applications, plug-ins, and content. Thawte has been issuing SSL and code signing certificates since 1995, and was the first certificate authority to serve public websites outside the US. Because of our long-standing focus on research and development, Thawte certificates are among the most respected on the web. Security threats have grown alongside the rapid expansion of the internet, and Thawte has been there every step of the way with data encryption and authentication products to protect our customers. Webmasters and IT professionals around the world rely upon Thawte’s SSL and Code Signing Certificates to secure their websites and servers. After reviewing our track record, we’re confident you’ll do the same.
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WordPress SEO 101: Basics of Search Engine Optimization

In reality the basics of SEO are about presenting your content in the best possible way so that search engines and users alike will understand what it is about. In terms of search engine optimization, WordPress is already one of the best, if not the best content management system right out of the box. Oh yeah, Matt Cutts, the voice of Google’s search optimization department, also uses Genesis. These plugins allow you to make changes to your site and content, which helps it shine in the search engine results. Below are the most commonly used WordPress plugins for search engine optimization. All in One SEO Pack does an excellent job at optimizing content for search engines, without overwhelming the less experienced with too many options. On many websites, by default the title format will be “Website title – blog archive – post title” or “Blog title – post title.” To set your WordPress website up for search engine success, this should be exactly the other way around, with the post title first and your site name second. When scanning search engine results, people first see the early words. Needless to say, that not only looks pretty ugly but it also doesn’t make a lot of sense in terms of search engine optimization. If the design of your site allows longer titles you can use that to provide a little more information for human visitors while serving optimized titles for search engine spiders. This is the part that shows up in black inside search engine results underneath the main title and url of the article. An often overlooked opportunity for search engine optimization in WordPress are images. You can use these to further provide information for search engines and also get a bit of extra traffic from image search. Following the above advice should provide your website with a good foundation of search engine optimization and make it more visible.
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