How to Install and Setup WordPress SEO Plugin by Yoast

Are you looking to set up the SEO by Yoast plugin? We at WPBeginner have helped many beginners get started with their websites and SEO by Yoast is a great …

10 Simple Tips To Optimize Your WordPress Website For Better Search Engine Ranking

What sense does it make to have a beautiful theme and a killer portfolio that isn’t search engine optimized? Google, Bing, and Yahoo could care less about your pretty photos and web design. SEO is the process of improving the volume or quality of traffic to your website from search engines like Google, Bing, Yahoo etc. Via “Natural” or un-paid search results in search engines. The theory is that the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and so on. 10 simple tips to get noticed by the world wide web: Content is the best optimization. Text should be written primarily for visitors, not for search engines. Google also draws images in the calculation of the ranking. Google displays both text and images on it’s search results page, drawing on relevant images contained in the post itself, which are linked to the corresponding page. Don’t forget to use the alt tag and title tag for your images, which also provide better usability and optimization for your search ranking. Fast performing themes are good for your Google ranking, since the performance of a website is one of two hundred criteria that determine your ranking. Google has a variety of other useful tools, too, such as Website Optimizer and Webmaster Central. One of the quickest and easiest way to optimize your page ranking is to download and install an SEO plugin, like the WordPress SEO plugin by Yoast. As mentioned above, there are over 200 criteria, Google is using to determine your ranking including lesser-known criteria such as age of domain, duplicate content, meta description and tags, how active the website is and many more criteria.
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WordPress SEO Tips: 7 Deadly Mistakes You Want to Avoid

Are you making mistakes with WordPress that is resulting in poor rankings on Google? Your WordPress website may not be set up correctly to give you the best chance to get the most traffic from Google. Google likes to see that whatever keywords you are targeting you have the keywords within the page name. If you don’t have an XML sitemap Google will still crawl through your site to index your pages but it may miss some. If you build an XML sitemap this will include all the pages on your website that you want to index and it will provide additional information to Google such as how often you want Google to re-index the page. If it’s a static page that’s not going to change very often then maybe you only want to re-index it every couple of months! XML is a markup language similar to HTML. What you see below is not XML, but this is how Google interprets the XML. In the image above you specify the page to be indexed, the priority, images on the page, how often you want it indexed and the date the content was last changed. Google Authorship not setup ** Update – Google has now removed this facility. When you do a search on Google and see somebodies picture alongside the search results that is known as Google authorship. In the example above Social Media Examiner have Google authorship implemented and as they have a multi-author blog so I get my image on the post for my guest post, yahoo!!! You are pointing Google to the Google + profile of the person. So Google picks up the image and details from this profile. Imagine you provided business consultancy services and you would love to rank on page one of Google for ‘Business Consultancy’. It’s really important that you give your content the best chance possible of being found on Google.
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Connecticut SEO Freelance Consultant SEO Expert Freelance Consultant in CT

The higher your business is ranked in Google for the appropriately targeted keywords, the more qualified traffic your website will receive. I can also assist you in optimizing your content and website landing pages in order to convert more of your visitors into paying customers. Websites need to be SEO-ed to according to Google’s guidelines both on-page and off-page for the best possible Google search engine rankings. I also have expert skills and professional experience with Social Media Marketing, Content Creation, WordPress set-up, SEO, security and maintenance, Facebook, Twitter, Pinterest, YouTube and more in the ever-evolving areas of Internet content advertising and marketing. Can meet the needs of your business by providing my talents to improve Search Engine Optimization and AdWords management with my creative approach, research and analysis skills. Will provide my knowledge, services, and expertise to manage all facets of Search Engine Optimization, Google AdWords, WordPress SEO, Site-Speed, and Content Marketing. I adhere to Google’s Webmaster Guidelines and best practices and extensively follow all Google algorithm changes. With Google’s heavy focus on Local SEO, Mobile Search, High-Quality Content, and Targeted Long-Tail keywords, Google is providing key SEO opportunities for businesses to increase their search engine results and traffic. My Local SEO services deliver results in Google’s search engine rankings needed to grow and expand a business. Users search more on their mobile phones than their desktops. It is estimated over 60% of Google’s searches are mobile. I have experience with technical SEO audits using Screaming Frog Search Spider, MOZ Pro and other utilities and site crawlers and know how to fix critical SEO issues.
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Preparing a SSL certificate for upload to Zendesk

You need to buy a SSL certificate and upload it to your Zendesk account to configure host mapping. After purchasing a SSL certificate, in most cases the certificate authority will send you an email or direct you to a location where you can download your certificate. The email or download location may contain a single SSL certificate or multiple SSL certificates. Identifying your certificate files Creating a certificate bundle for upload Getting a key file for upload Step 1: Identifying your certificate files. In some cases, the instructions or documentation from the certificate authority explicitly state that you need to download and install an intermediate certificate or certificates along with your primary server certificate. Otherwise, find out where the certificate authority is serving the intermediate certificate and download the file or files. An intermediate certificate is normally a.CRT file and contains either the word “Intermediate” or the name of the certificate authority in the file name. Your instructions or documentation may explicitly state that you must download and install a root certificate with your SSL certificate. If your instructions don’t mention a root certificate, go to Step 2: Creating a certificate bundle for upload below. A root certificate is normally a.CRT file and contains the name of the certificate authority in the file name. Step 2: Creating a certificate bundle for upload. In the previous step, you downloaded an intermediate certificate and possibly a root certificate with your primary server certificate. Step 3: Getting a key file for upload. Before uploading your certificate file to Zendesk, find out if you also need to upload a private key with the certificate. The.key file is always generated at the same time as your CSR. It should be located where you generated your CSR. After you’ve assembled the necessary files – the certificate file and, if applicable, a.key file – you can upload them to Zendesk. Once your SSL certificate is approved and ready for installation, all administrators in your Zendesk will receive an email containing the next steps.
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The browser then uses the public key, to encrypt a random symmetric encryption key and sends it to the server with the encrypted URL required as well as other encrypted http data. The web server decrypts the symmetric encryption key using its private key and uses the symmetric key to decrypt the URL and http data. The encryption using a private key/public key pair ensures that the data can be encrypted by one key but can only be decrypted by the other key pair. The keys are similar in nature and can be used alternatively: what one key encrypts, the other key pair can decrypt. The key pair is based on prime numbers and their length in terms of bits ensures the difficulty of being able to decrypt the message without the key pairs. The trick in a key pair is to keep one key secret and to distribute the other key to everybody. You are the only one to have the other key pair, right? In the opposite , you can certify that a message is only coming from you, because you have encrypted it with you private key, and only the associated public key will decrypt it correctly. Usually you will ask him to send you a non confidential signed message that will contains his publick key as well as a certificate. An algorithm using the same key to decrypt and encrypt is deemed to have a symmetric key. You have never transmitted your private key to anybody, then the message encrypted with the public key is secure. The symmetric key is also chosen randomly, so that if the symmetric secret key is discovered then the next transaction will be totally different. To sign a message, you create its hash, and then encrypt the hash with your private key, you then add the encrypted hash and your signed certificate with the message. The recipient will recreate the message hash, decrypts the encrypted hash using your well known public key stored in your signed certificate, check that both hash are equals and finally check the certificate. The Public Key Infrastructure is the software management system and database system that allows to sign certifcate, keep a list of revoked certificates, distribute public key,… You can usually access it via a website and/or ldap server.
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Installing an SSL Certificate

If you need an SSL certificate, you can either purchase one from Media Temple or install a third-party certificate yourself. If you have a separately purchased SSL, use the instructions for Automatically installing a Media Temple SSL Certificate. You may see a message at the top of your All Sites page indicating that the SSL Certificate still requires attention to complete installation; if so, click through or return to the SSL Certificate installer via the Manage button on the Overview page. These instructions only apply to those that are replacing an existing SSL:. If replacing an existing SSL certificate for the same domain, you will now want to log in to Plesk and assign the new SSL to the domain. Next, use the drop-down menu for SSL Support to choose your newly installed SSL certificate, which will be identifiable as the SSL with the most recent year in its name. Once you are at the SSL Certificates screen, continue with installing the SSL certificate by following the instructions below. Copy and paste the Certificate contents into the Certificate section on the page, making sure to copy the text that starts with the line —BEGIN CERTIFICATE— and ends with the line —END CERTIFICATE—. Perform the same steps to copy and paste the certificate and CA certificate into the Certificate and CA Certificate field, one after the other. Log into WHM. Navigate to the SSL certificate section by clicking on SSL/TLS. Click on the option to Generate an SSL Certificate and Signing Request. Locate the “Encoded Certificate Signing Request” section on the page, and copy the text that starts with the line —BEGIN CERTIFICATE REQUEST— and ends with the line —END CERTIFICATE REQUEST— to the clipboard. Click the Install Certificate button to save the SSL certificate to the server and install it for the domain. Return to the SSL certificates repository, and select the previously created SSL certificate. Perform the same steps to copy and paste the certificate and CA certificate into the Certificate. This is an untrusted certificate See if your SSL certificate requires a chain certificate.
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